is the latest and greatest advance in email authentication. But, like (Sender Policy Framework) and (Domain Keys Identified Mail), it’s sometimes misunderstood. That’s why we’re dedicating the last post of our three-part email authentication series to explaining how it works, and why it matters.
What it is: DMARC ensures that legitimate email is properly authenticating against established DKIM and SPF standards, and that fraudulent activity appearing to come from domains under the organization’s control (active sending domains, non-sending domains, and defensively registered domains) is blocked. Two key values of DMARC are domain alignment and reporting.
How it works: DMARC’s alignment feature prevents spoofing of the “header from” address by:
- Matching the “header from” domain name with the “envelope from” domain name used during an SPF check, and
- Matching the “header from” domain name with the “d= domain name” in the DKIM signature.
To pass DMARC, a message must pass SPF authentication and SPF alignment and/or DKIM authentication and DKIM alignment. A message will fail DMARC if the message fails both (1) SPF or SPF alignment and (2) DKIM or DKIM alignment.
on how to handle unauthenticated mail via a DMARC policy, removing any guesswork on how they should handle messages that fail DMARC authentication. Senders can either:
- Monitor all mail, to understand their brand’s email authentication ecosystem, and ensure legitimate mail is authenticating properly without interfering with the delivery of messages that fail DMARC,
- Quarantine messages that fail DMARC (e.g., move to the spam folder), OR
- Reject messages that fail DMARC (e.g., don’t deliver the mail at all).
Mailbox providers send regular DMARC aggregate and forensic reports back to senders, giving them visibility into what messages are authenticating, what messages are not, and why.
Why it matters: DMARC is the first and only widely deployed technology that can make the “header from” address (what users see in their email clients) trustworthy. Not only does this help protect customers and the brand, it discourages cybercriminals are less likely to go after a brand with a DMARC record.
For more information: https://blog.returnpath.com/how-to-explain-dmarc-in-plain-english/